Journey mapping is an exercise that helps organizations understand customer pain points and plan a positive experience accordingly.
Make sure to get your project off on the right foot with an immersion workshop to discuss goals, users, requirements and more!
To deliver a positive experience for your visitors, it’s important to make sure you are resolving usability issues
Don’t stock your project with meaningless stories. Prioritize, define and evaluate to put the right plan into action.
Goals give insight into what users want/need to achieve, and also serve as a measurement tool for how users are engaging and if the experience we have delivered is helping them accomplish their job-to-be-done.