Digital Strategy Blog by Brainjocks
Jill Grozalsky is an award-winning digital marketer and expert in personalization, user segmentation, testing, and comprehensive marketing strategies. As Director of Digital Strategy at Brainjocks, Jill helps her clients deliver the best customer experience possible. She helps clients develop digital roadmaps and marketing programs aimed at achieving near-term results and long-term growth from digital assets. In addition, Jill works with clients to develop data-driven segmentation strategies across technologies to help drive personalized engagement while building brand loyalty.
Developing and delivering content that resonates with your customers doesn’t have to be a random act. With two simple strategies for elevating your game, you can be sure that your customers get the content they want.
Track multiple interactions within a page and extend your analytics capabilities with Brainjocks SCORE Experience Rules (XPR).
At this year’s Sitecore Symposium, there was a lot of really great information shared. Read on for inspiring ideas about how organizations can continue to mature with Sitecore and some helpful key takeaways.
