I is for Immersion Workshop
Make sure to get your project off on the right foot with an immersion workshop to discuss goals, users, requirements and more!
Strategy
H is for Heuristic Analysis
To deliver a positive experience for your visitors, it’s important to make sure you are resolving usability issues
Groom, Groom…so you can Vroom, Vroom!
Don’t stock your project with meaningless stories. Prioritize, define and evaluate to put the right plan into action.
G is for Goals
Goals give insight into what users want/need to achieve, and also serve as a measurement tool for how users are engaging and if the experience we have delivered is helping them accomplish their job-to-be-done.
F is for Funnel
Funnels are representations of the journey that prospects go through from first contact with you until a completed purchase.
E is for Engagement
Knowing about a users engagement helps us understand their “readiness” and can inform messaging strategies.