Designing for Experience Platforms
Designers can’t focus only on look and feel. When a design is planned to drive the user experience, websites are more functional and more effective.
Importance of Testing – Part 2: Requirements for Marketers
Including marketers early in the website development process can pay big dividends when it comes to testing and implementation.
Preventing Random Acts of Content
Developing and delivering content that resonates with your customers doesn’t have to be a random act. With two simple strategies for elevating your game, you can be sure that your customers get the content they want.
BRAINJOCKS WORKBOOK
Jumpstart Your Digital Strategy
Use this workbook to begin gathering the necessary building blocks for a killer digital strategy. Developed by one of our Digital Strategy MVPs, this guide will help you craft a strategy that delivers.
The Importance of Testing – Part 1
Increasing conversions is usually a strong motivator for diving into the world of A/B and multivariate testing. We can often only assume that we know what may resonate with our users. Testing gives us real-world data!
Introducing Experience Rules (XPR)
Track multiple interactions within a page and extend your analytics capabilities with Brainjocks SCORE Experience Rules (XPR).
Symposium 2018: An Event in Review
At this year’s Sitecore Symposium, there was a lot of really great information shared. Read on for inspiring ideas about how organizations can continue to mature with Sitecore and some helpful key takeaways.